Google's local pack ads layout in SERP

Google's local pack ads layout in SERP

Google has introduced a significant update to its local pack layout.

It now integrates local pack ads directly within search engine results pages (SERPs) beyond the previously designated local pack section. This change aims to enhance visibility for local businesses and advertisers, offering them increased exposure within organic search results.

Integrating local pack ads into broader SERPs marks a strategic shift in how Google displays local search advertisements, potentially affecting local search strategies and advertising approaches for businesses aiming to capture local clientele.

[LinkedIn]

🥇 1st Contributor: Khushal Bherwani

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