Sponsored Brands now feature slideshow ads on Amazon Ads API

Sponsored Brands now feature slideshow ads on Amazon Ads API
Photo by Wicked Monday / Unsplash

Amazon Ads introduces slideshow creatives for Sponsored Brands, allowing advertisers to showcase 2-5 lifestyle images in a carousel format at the top of the search results page. This new ad format, designed to enhance shopper engagement, offers auto-rotating photos with options for manual navigation. Advertisers can create or update their Product Collection ads to include these lifestyle images through specific API endpoints. For more technical information, please consult the Amazon Ads documentation.

Source: Amazon Ads API

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