GA4 360 introduces enhanced BigQuery export

GA4 360 introduces enhanced BigQuery export

The enterprise version of Google Analytics 4 now offers a "fresh" BigQuery export option, promising daily data exports within a specified timeframe and a future Service Level Agreement. This update aims to improve data access and reliability for enterprise users.

Significant, too, is the discussion around the traffic_source field issue, with the article offering three solutions for attributing Google Ads data when it's missing, emphasizing the BigQuery Data Transfer Service for Google Ads as a preferred method for seamless integration. [post] (Luka Cempre)

BigQuery Export SLA: https://lnkd.in/dS9QuiG4
GMP SLAs: https://lnkd.in/dJTSEGax
Google Ads DTS for BQ: https://lnkd.in/dEqgU8wK

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