Display & Video 360 API Terms Updated for EEA Compliance

Effective February 9, 2024, the Display & Video 360 API terms will include new provisions ensuring compliance with Online Behavior Advertising (OBA) regulations in the European Economic Area (EEA). Advertisers must now attest to alternative ad badging, transparency, and reporting solutions meeting specific criteria for ads served in the EEA.

Source: Google Ads Developers

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